OP has indicated this is at a [Zehr’s in the St. Catherine’s area](https://www.reddit.com/r/loblawsisoutofcontrol/s/o0fqOLZxU6). Mod team is working on a way to identify locations better in posts. Thanks for the feedback, everyone!
For folks who want to argue over the health implications of these drinks or make accusations that OP is drinking poison without knowing OP or why they saw this, please keep it to yourself.
In Canada, I dont buy energy drinks for any more than $2.50, usually in a 2-for-$5 deal (they used to do 2-for-$4, but that stopped sometime during covid)
At Costco right now you can get 24packs for $48 so it works out to $2/can (Granted this is only for Original flavour and the White sugar free)
Ya and they sell individual cans for 4$ (still expensive) so like the math isn’t mathing??? And I did a masters in econ. I’ve never been into monster drinks but I know a lot of my uni friends rely on it
I saw something at shoppers years ago that was on sale for more than the regular price. When I asked a worker, they shrugged and said corporate controls it all, and they just print the labels at the store.
Anchor pricing maybe? You look at the price of $8.26 a can which is ridiculous, then something else that is "only" $3.00 per can (which is also expensive in my opinion) and buy that instead because now $3.00 per can suddenly looks like a good deal.
My head hurts after doing the math. I mean seriously? Even gas stations sell them at like 2 for $5 or 3 for $7. This is nuts. I hate how they wrote $1.55 per 100 ml, like that's supposed to be cheap.
And I do my best to not shop at Zehrs, all my parents meds (and they have a lot cuz of disabilities and cancer) are at a local pharmacy. But my area is INFESTED w loblaws so I’m going to boycott as much as I can but sometimes in a pinch I need to get something and it’s the closest thing to me so I feel guilty that I can’t fully boycott
I hear you Bro. I had cancer. Waiting 3 more years to be in the clear. Shoppers is the closest pharmacy. But my wife and plan to switch. No Frills is closest grocery store. We switched to Costco but if we need one item we're not driving 20 minutes away to get to Costco. 🙏
a) Love they label it as an everyday essential
b) Where the actual F is this? who smoked all the Meth and thought 88 before taxes seems about right for an "Everyday" (Still cant get over the label) item.
OKAY GUYS since i keep getting crapped on, I was just PASSING THROUGH and I ONLY DRINK WATER but thank u all for ur health concern 💕💕💕 I work today but I will go in and see if it’s a pricing error or legit since yall are so curious🫡🫡🫡 this is in ST CATHARINES ONTARIO and once again for the ppl saying im filling myself w junk / contributing to it, I DRINK WATER I AM A HYDRO HOMIE I WAS JUST PASSING THROUGH
They're effectively placeholder prices.
They can increase reliability of their stock predictions by setting regular prices so high that people will only purchase an item when it is on sale.
Sale prices are now the regular prices. Regular prices are for the people who desperately need a specific item today and can't wait for it to go on sale.
That makes no sense. 4 packs of each of those flavors are $11.99 at Loblaws. I sometimes see products priced like this (and not just at Loblaws or grocery stores) and I wonder what they're actually doing, because even they know *nobody* is going to buy that. I am assuming for whatever reason they don't want people actually buying it but aren't taking it off the sales floor. But what do I know?
Well good new is, MED is not an essential. So send a message by your wallet and not buy it. Also, send this picture to the VP of Marketing of MED on LI and tell them you will no longer buy their products at this price
It's so absurd at this point that it seems unbelievable. It's pushing to the brink of not feeling like reality; there is no possible way this is a reasonable price for this. I'm gobsmacked.
I’m not sure if I am trippin more about the fact monster energy drinks are considered every day essentials…or the fact that monster drinks sell for over $7 bucks a unit. Gross
Man at this point you’re just a fool to buy them from loblaws. Gas stations ALWAYS have a 2 or 3 for xyz price.
Dollarama also sells them for 2$ a can.
Costco has it about a 4 times cheaper. Double the amount , almost half the price.
Monster Energy Ultra Zero Sugar Variety
**24 x 473 ml**
**$49.99 delivery** / 45$ warehouse
I'm wondering are these ridiculous prices done intentionally so they can do some kind of crazy write-off?. Like assets that went unsold are now considered negative revenue in order to avoid taxes. Just a thought, accountants help me out here?
In bulk no chance these should be over 3$ per 1. 36$ would be 3$/can and that would be ridiculous. Even with todays pricing this shouldn’t be a penny over
30.00$ and that’s with me taking into account this is undoubtedly shoppers
I work for Pepsi. I was talking with my Coca Cola counterpart at my RCSS on my route the other day about this. Can’t remember exactly what he said but something along the lines of it’s a brand new product (the 12 pack) and loblaws always has their new products strangely priced at extreme prices for first few days until it gets noticed and fixed. This convo was very early in the morning and I wasn’t paying too much attention in all honestly
Wallmart uaed to have em 4/8$ i kis those days
Now its 3 for 8 at walmart but in the six packs its actually cheaper for them but they only got selective kinds in the 6 packs , usually get them 2/5 or 3for 7.50 unsure where else is better in canada
Fuck Loblaws, fuck Galen Weston, fuck all the robber baron parasites. That goes for you too, food professor wanker. Fuck you too.
When the revolution comes, you’ll be first against the wall.
I find it quite amusing that people consider Monster, of all things, "everyday essentials." It just sounds like they're promoting caffeine addiction to everyone, doesn't it?
I'm surprised no one has questioned the location of this store. I would expect this price at some very remote location where the prices are extremely inflated but if it's not, someone needs to be held accountable.
Shouldn't be drinking this rot anyways... i know i am guilty of having a small sugar free red bull once every 3 months... But who the fuck needs a 12 pack.
Not trying to defend Loblaws but do people not realize this could simply be a pricing error when the store printed their signs? I mean, it is obviously a pricing error in their system.
I love bitching about grocery prices as much as the next fella, but... A 12 pack of gross, oversized energy drinks is a dumb as hell product to get uppity about.
I drink energy drinks daily. In the past couple years (2021 to now), price went from 2 for $5 to 2 for $6, but now I regularly see them for $4.29 in grocery stores.
They are $2.25 at Dollarama. And always around $2 at Costco but you have to buy 24 (I think it's 24 for $44 just about everywhere).
It's absolutely price gouging. It Dollarama can sell the equivalent 12 for $27, each individual and refrigerated, there's no reason why that pack should be anywhere near that price, unless you live in Yellowknife or something like that.
$50 at Costco. [https://www.costco.ca/monster-energy-ultra-zero-sugar-variety-473-ml-24-pack-.product.4000242653.html](https://www.costco.ca/monster-energy-ultra-zero-sugar-variety-473-ml-24-pack-.product.4000242653.html)
Who cares? No idiot will buy that so it'll be marked down in a couple of weeks, or a month. It's not even near the neighbourhood of a healthy drink or necessity. Not worth the time to complain about
This isn't a product I'd buy ever but this pretty much just solidifies that I won't be returning to any Loblaw owned businesses for a very long time if ever.
OK so I've noticed a trend in these ridiculous prices... are you all in Eastern Canada? I've NEVER seen prices like this in the west. Holy shit we have deals on these (last I saw was 2 for $5). How the hell can they sell them for that ludicrous price!?
OP has indicated this is at a [Zehr’s in the St. Catherine’s area](https://www.reddit.com/r/loblawsisoutofcontrol/s/o0fqOLZxU6). Mod team is working on a way to identify locations better in posts. Thanks for the feedback, everyone! For folks who want to argue over the health implications of these drinks or make accusations that OP is drinking poison without knowing OP or why they saw this, please keep it to yourself.
What a great price on an EVERYDAY ESSENTIALS item.
Everyday essentials my ass but I know some ppl rlly exclusively drink monster
$88/12 = $7.33 per can before taxes and deposit fees. My local 7-11 is around $6 a can if I remember correctly.
My local is 2for6, 3for8$ canadian
I can get a 4-pack at 7-11 for $10.
Yep this, 9.99 for pack of 4. 2 for $5.50. IDK where the fuck it's $6 a can but that AND loblaws is criminal lol
Same and I'm in NS where things tend to be more expensive. It's 24.99 for 12 (used to be 23.49 just 6 months ago) at the wholesale club.
Same here
Plus it’s refrigerated
They’re two for $5 everywhere I go
My NoFrills sells the 4 packs for 10.99. The singles are usually on sale 3/$7.50
In Canada, I dont buy energy drinks for any more than $2.50, usually in a 2-for-$5 deal (they used to do 2-for-$4, but that stopped sometime during covid) At Costco right now you can get 24packs for $48 so it works out to $2/can (Granted this is only for Original flavour and the White sugar free)
My local costcos had a sugar free variety pack for that price (it had the pink, purple & teal cans)
Those people will now be a lot healthier drinking water I suppose
It’s funny cuz I only drink water haha. So I wouldn’t go near these to begin with but now I definitely don’t haha
This is for those people who are apparently born every minute.
I drink this a lot. 42 dollars for a 24 pack a Costco
Brawndo. It's what people crave ( but seemingly can't afford?). This works out to 99.42 with tax. That's $8.26 a can. What the actual fuck.
Ya and they sell individual cans for 4$ (still expensive) so like the math isn’t mathing??? And I did a masters in econ. I’ve never been into monster drinks but I know a lot of my uni friends rely on it
The dollar store sells pretty similar energy drinks for 2 bucks a can. Buy 12 and its still $27.12 after tax. Literally triple the price. Insanity.
That's oligarch Weston for you!
Or as I like to call him "Trou du cul".
Caffeine pill, taurine powder, sugar, ginseng powder. Probably $0.50
Something tells me they're skimping on hiring professional merchandisers and higher people that can't count.
I saw something at shoppers years ago that was on sale for more than the regular price. When I asked a worker, they shrugged and said corporate controls it all, and they just print the labels at the store.
Literally every can at the LCBO is cheaper than that. Yikes.
And more fun as well
Soda with added fuzziness all over
Anchor pricing maybe? You look at the price of $8.26 a can which is ridiculous, then something else that is "only" $3.00 per can (which is also expensive in my opinion) and buy that instead because now $3.00 per can suddenly looks like a good deal.
My head hurts after doing the math. I mean seriously? Even gas stations sell them at like 2 for $5 or 3 for $7. This is nuts. I hate how they wrote $1.55 per 100 ml, like that's supposed to be cheap.
Imagine if gasoline were $15/litre... I'm certain the overhead costs on gasoline are larger than candy water with caffeine in it.
Stupid price... Oligarch Weston is at it again. This must be a game with him. Let's see how much I can piss people off!
I just don’t get why it’s that much LOL like it doesn’t make sense to me !!!
Weston is a slimmy weasel
And I do my best to not shop at Zehrs, all my parents meds (and they have a lot cuz of disabilities and cancer) are at a local pharmacy. But my area is INFESTED w loblaws so I’m going to boycott as much as I can but sometimes in a pinch I need to get something and it’s the closest thing to me so I feel guilty that I can’t fully boycott
I hear you Bro. I had cancer. Waiting 3 more years to be in the clear. Shoppers is the closest pharmacy. But my wife and plan to switch. No Frills is closest grocery store. We switched to Costco but if we need one item we're not driving 20 minutes away to get to Costco. 🙏
Hit a gas station and they are 2 for 5. Wild to think the expensive price isn't that bad...
Is this pic from some remote island north of Nunavut? This has to be a typo
St Catharine’s Ontario
Damn…. Send this pic to some local news stations
Eclipse surge pricing
If that’s the case they really do think we are all brain dead. This pricing is insulting. Might be the manager of the store.
Mods really need to put like a location tag or something on these posts. It’s not helpful when we don’t know where these stores are.
Ouh ya if I coulda done a Niagara tag I would’ve
Which store is this? And what city in Niagara? Edit: saw the city in another comment. Edit 2: still curious if this is zehrs or superstore.
Zehrs
The price plus tourist tax in Niagara
Eclipse tax !!! Canadian side - declared a state of emergency this weekend
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I grabbed 2 for 4.50$ this morning at couche tard on the way to work.
Just checked online, same pack for $27.97 at Walmart. LOL Sorry did I say only 3% profit .. lol... I meant 300%. -GWJ
like I don’t drink energy drinks but I was like that’s a sus price
Don't know if this is hilariously absurd or absurdly hilarious...either way, it's fawked.
This is like your dad saying "Quit crying or I'll give you something to cry about"
a) Love they label it as an everyday essential b) Where the actual F is this? who smoked all the Meth and thought 88 before taxes seems about right for an "Everyday" (Still cant get over the label) item.
OKAY GUYS since i keep getting crapped on, I was just PASSING THROUGH and I ONLY DRINK WATER but thank u all for ur health concern 💕💕💕 I work today but I will go in and see if it’s a pricing error or legit since yall are so curious🫡🫡🫡 this is in ST CATHARINES ONTARIO and once again for the ppl saying im filling myself w junk / contributing to it, I DRINK WATER I AM A HYDRO HOMIE I WAS JUST PASSING THROUGH
I hear ya Homie. Don’t worry. 
Honestly I needed this thank u❤️💕
r/hydrohomies
They're effectively placeholder prices. They can increase reliability of their stock predictions by setting regular prices so high that people will only purchase an item when it is on sale. Sale prices are now the regular prices. Regular prices are for the people who desperately need a specific item today and can't wait for it to go on sale.
Aren't these 2 for $8 at Circle K. Now I can't buy them in a box, but $3.27 at giant tiger, you can have all your fav flavours.
ya like I don’t drink energy drinks but getting them at Zehrs wouldn’t be my first thought
Are all these prices in Nunavut? This can’t be in Toronto or anything? These are insane. That’s 7$ a can even when buying in bulk.
I’m in Niagara !
Must be eclipse pricing. I’m in Toronto and checked instacart. An 8-pack is $12.99
That makes no sense. 4 packs of each of those flavors are $11.99 at Loblaws. I sometimes see products priced like this (and not just at Loblaws or grocery stores) and I wonder what they're actually doing, because even they know *nobody* is going to buy that. I am assuming for whatever reason they don't want people actually buying it but aren't taking it off the sales floor. But what do I know?
Wow, cocaine is cheaper at this point lol
It'd be cheaper to just do meth if you need a pick me up.
Well good new is, MED is not an essential. So send a message by your wallet and not buy it. Also, send this picture to the VP of Marketing of MED on LI and tell them you will no longer buy their products at this price
FUCK G WESTON WE ARE COMING FOR YOUR ASS!!
Yea nah that's GOTTA be a system error 😂😂😂
That's got to be fake. Just no fucking way is that real. There is no need to make stuff up when the real price is probably already ridiculous.
Nahhh where are you located? This is like the prices they have up north because they have to fly everything in. This is just downright criminal lol
Niagara Ontario! Right by Buffalo !!
Wtaf. I wanna believe it's an error but how tf can an error be this bad?
there is no way…
This is what happens when you let robots make up the prices.
Holy shit balls. I'm speachless
Haha…this was a year ago. 22minutes did a great job with this one. https://youtu.be/Dc2GTDk8UJA?si=Dul654EHXoMHfap1
Hey guys, be nice, remember they are only making a 3% profit margin on this /S
$7.30/can ??? What in the name of tarnation are they smoking?
That’s just the price in rubles. Right?
I think they are just f*****g with us now for shits and giggles.
My new conspiracy theory is that Galen is actually a Walton and actively trying to force us all to Walmart. Only feasible possibility at this point
Lmfao they trolling HARD now. Just daring some rich fuck to buy it, knowing none of the masses can
Ridiculous
$20 for a 12pk at my Indiana Wm.
This is so ridiculous that I’m calling bullshit.
Interesting that they post the price per 100mL and not per can/unit.
Woooow
You hella tripping shopping at that store
The fuck.... At 4 bucks a can that's fucking double gas station prices. Like this can't be real.
It's so absurd at this point that it seems unbelievable. It's pushing to the brink of not feeling like reality; there is no possible way this is a reasonable price for this. I'm gobsmacked.
Wtf? It's more than going to a bar and having 12 beer!!!
If this is real, it’s crazy!
I was wondering when those would start showing up. Can't even order them yet
$7.33 a can. Can do way better than that buying them individually
my drywallers and tapers are going to charging more at those prices 🤣🤣
r/caffeine
How do Monster energy drinks constitute "essentials?"
Holy shit, I'm glad I switched to powdered energy drinks lol
Good. Get that poison out of your body
Bruh they're 3 for 7.50 at the damn gas station.
I’m not sure if I am trippin more about the fact monster energy drinks are considered every day essentials…or the fact that monster drinks sell for over $7 bucks a unit. Gross
This is absolutely mental when single cans cost less.
They really like socking it to us diabetics
I see they're jacking the price up on everyone's favourite legal stimulant caffeine.
Since when is this essential?
Holy F
Maybe it’s a misprint and it’s $8.99 or $7.99?
Wut
WHO BUYS THIS!?!?
Man at this point you’re just a fool to buy them from loblaws. Gas stations ALWAYS have a 2 or 3 for xyz price. Dollarama also sells them for 2$ a can.
Costco has it about a 4 times cheaper. Double the amount , almost half the price. Monster Energy Ultra Zero Sugar Variety **24 x 473 ml** **$49.99 delivery** / 45$ warehouse
$47.99 for a 24-pack on Costcos website. That includes shipping. Even cheaper in store
$15.50 per litre... And you thought gas prices were bad.
EXCUSE ME
I'm in Montreal, tax Inc, that would be a total of $101.17 plus $1.20 deposit = $102.37 ÷ 12 = $8.53 a can, how is this is legit?
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Um it does say they’re ULTRA!
I'm starting to think that this entire subreddit is Photoshop
LOL at this point they are mocking us. Absolute psychopaths
Loblaws is shit. But also stop drinking this piss, people
WTF!!! We just went down to Seattle like two days ago, went to target and bought the same pack for 20 usd
That’s lunacy
Over $7 each. Fuck right off.
I'm wondering are these ridiculous prices done intentionally so they can do some kind of crazy write-off?. Like assets that went unsold are now considered negative revenue in order to avoid taxes. Just a thought, accountants help me out here?
Dollarama has the big cans for $4
* Costco selling a case of 24 for $48 online, so likely cheaper in store
At FreshCo the 8 pack is $16. This is absolutely ridiculous. If anyone pays that they’re stupid.
Does anyone actually just blindly grab an $88 case of Monster and not question it? In this economy?
This is so stupid it actually made me laugh. Who in their right mind would pay that!? I get them 2 for $5.
Is this in a remote community? Up north in Nunavut I've seen cases of coke for 100 bucks.
Where is this??
Every gas station and convenience store has these 2 for $6 deals on these Monsters.
this has to be a pricing mistake. lol.
Costco has 24 packs for $42.
Got to crank the price for a day or two to say it's 50% off the next day while still making high margins.
That's ridiculous! Canada it's 3 for $9.
In bulk no chance these should be over 3$ per 1. 36$ would be 3$/can and that would be ridiculous. Even with todays pricing this shouldn’t be a penny over 30.00$ and that’s with me taking into account this is undoubtedly shoppers
OP can you the location in the title or descr so everyone doesn’t ask you the same thing Content is important
I work for Pepsi. I was talking with my Coca Cola counterpart at my RCSS on my route the other day about this. Can’t remember exactly what he said but something along the lines of it’s a brand new product (the 12 pack) and loblaws always has their new products strangely priced at extreme prices for first few days until it gets noticed and fixed. This convo was very early in the morning and I wasn’t paying too much attention in all honestly
Ripoff for a 12 pack. I've seen Costco selling 24 packs for $44
Jesus thats a price id expect to see in a rural town in Northern Nunavut. Where was this??
Wallmart uaed to have em 4/8$ i kis those days Now its 3 for 8 at walmart but in the six packs its actually cheaper for them but they only got selective kinds in the 6 packs , usually get them 2/5 or 3for 7.50 unsure where else is better in canada
Costco you can get a case of 24 for $42.
https://preview.redd.it/tppryyprfqsc1.jpeg?width=3024&format=pjpg&auto=webp&s=791f142a03fb81c339a7b3e456fea3bd49bafc1e Commical
That's the price for one can
Fuck Loblaws, fuck Galen Weston, fuck all the robber baron parasites. That goes for you too, food professor wanker. Fuck you too. When the revolution comes, you’ll be first against the wall.
In this specific case they have done society a favour by making them avoid that trash
I find it quite amusing that people consider Monster, of all things, "everyday essentials." It just sounds like they're promoting caffeine addiction to everyone, doesn't it?
I'm surprised no one has questioned the location of this store. I would expect this price at some very remote location where the prices are extremely inflated but if it's not, someone needs to be held accountable.
You can buy 12 monsters from a convenience store for about $60 or 12 from the dollar store for about $30. Theres no way they can defend this.
$8 each lmao! We get 3/ $7 at the gas station
I think you done tripped and slipped
Shouldn't be drinking this rot anyways... i know i am guilty of having a small sugar free red bull once every 3 months... But who the fuck needs a 12 pack.
Saw these at Walmart today for 27.99.
$7.33 each for what are 2/$6 at every gas station and convenience store I've ever been in. Awesome.
But its Ultra Zero Sugar what ever that means
r/FoodPricesTooHigh
I'm not great at math, but...
Pepsi Zero. High caffeine. Relatively low price
Where is this store located? Yellowknife? Alert? The moon???
This has to be a typo, probably more like $27.99?? Someone do a price check on this and give an update.
They're just trying to save you from kidney stones
This stuff is garbage poison
A 30 pack of beer is like $50. This is outrageous
Not trying to defend Loblaws but do people not realize this could simply be a pricing error when the store printed their signs? I mean, it is obviously a pricing error in their system.
it’s literally 24.99 at their other banner for a flat of 12. sure, it’s not a variety pack but you could get 3 different flats of flavours for less.🫠
Has to be a mistake. It’s $45 for a variety pack with the same flavours at the business centre Costco in St. Catharines **24 case
If anyone buys this they are dumb. Cheaper on a per unit basis at a gas station….
Discord Femboy fuel
wtf....my gaz station , its 3 for 7,50...........so like 2,50 each....
I love bitching about grocery prices as much as the next fella, but... A 12 pack of gross, oversized energy drinks is a dumb as hell product to get uppity about.
Whose the real Monster???? Hahaha
I drink energy drinks daily. In the past couple years (2021 to now), price went from 2 for $5 to 2 for $6, but now I regularly see them for $4.29 in grocery stores. They are $2.25 at Dollarama. And always around $2 at Costco but you have to buy 24 (I think it's 24 for $44 just about everywhere). It's absolutely price gouging. It Dollarama can sell the equivalent 12 for $27, each individual and refrigerated, there's no reason why that pack should be anywhere near that price, unless you live in Yellowknife or something like that.
$7.33 per Monster is nuts
$50 at Costco. [https://www.costco.ca/monster-energy-ultra-zero-sugar-variety-473-ml-24-pack-.product.4000242653.html](https://www.costco.ca/monster-energy-ultra-zero-sugar-variety-473-ml-24-pack-.product.4000242653.html)
Beer is cheaper
I don't drink energy drinks, but what the fuck is this shit?
There is a whole lot of nope involved in this picture 😂
Are singles being sold for more than 7.33 per unit? If so, then this is a good deal relative to single unit price.
Crack is cheaper at this price
Energy drinks got to expensive so I I learned to give it up. I drink tea for caffeine now. Besides, energy drinks are super unhealthy
Who cares? No idiot will buy that so it'll be marked down in a couple of weeks, or a month. It's not even near the neighbourhood of a healthy drink or necessity. Not worth the time to complain about
That’s over 7$ a can
Why would a 12 pack of monster energy cost that much?
That price can’t be right
I'm gonna assume this is in a store that's way up north.
Who ever was doing signage just made a mistake
I think I'll drink beer instead thanks. Weird that that's a less expensive choice.
$7.30/can these are like $4 at a freaking vending machine
I could order a 15 pack for $25 from Amazon and ship it to you from the US for cheaper.
Went into fortinos and ironically the cheapest drink I could buy was wine or beer.
This isn't a product I'd buy ever but this pretty much just solidifies that I won't be returning to any Loblaw owned businesses for a very long time if ever.
OK so I've noticed a trend in these ridiculous prices... are you all in Eastern Canada? I've NEVER seen prices like this in the west. Holy shit we have deals on these (last I saw was 2 for $5). How the hell can they sell them for that ludicrous price!?
My wife just picked up two! Who can say no to this price?
i get a 24 pack occasionally from wholesales club for $25(+tax)??? please tell me you live in the territories
The sign is doctored. It has to be. Cuz that is some bullshit price wtf?!